Taken for a Ride: How Daimler-Benz Drove Off With Chrysler

Price: $13.99
(as of Jun 07,2023 09:05:37 UTC – Details)

Here is the book that exposed the Daimler-Chrysler “merger of equals” as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade — and in a new epilogue chart its chaotic aftermath.

Publisher ‏ : ‎ Harper Paperbacks (June 19, 2001)
Language ‏ : ‎ English
Paperback ‏ : ‎ 432 pages
ISBN-10 ‏ : ‎ 0060934484
ISBN-13 ‏ : ‎ 978-0060934484
Item Weight ‏ : ‎ 13.1 ounces
Dimensions ‏ : ‎ 5.31 x 0.98 x 8 inches